The first change we made during the editing process was to the production company logo. We had wanted to somehow animate it so that the 3 circles which form the logo move together on screen as the logo appears and then disappears. We thought this would make the trailer and editing look professional, implying a higher budget film. However, nobody in our group had enough experience editing with Adobe Premiere software to be able to do it. Therefore, after a while of trying different things we felt it was taking up too much time and decided to leave it as a fade to black transition.
Another change we were advised to make was to swap the first and second shots around. The first shot was a midshot of Holly and Amy talking at a lunch table, however as this is shown the first voiceover of Holly is played. A member of our class noticed that it looked as though Amy was the one saying the voiceover which would be confusing to the audience. The second shot was a longshot of Holly, Amy and Natalie walking away so we swapped the shots to avoid this confusion again.
To begin with, we had almost no camera movement in our trailer but were told that there should always be movement or something happening in each shot to keep the audience engaged. To fix this, we inserted zooms to a few of the shots that weren't very gripping. An example of this is for a long shot of Holly walking through an avenue of trees facing away from the camera. She is small on screen so we included a slow zoom in to fit with the fast pace montage of shots that connote panic as there is non-stop movement throughout.
The final change we made during editing was to the transition from slow to fast pace in the middle which we had struggled with to make it look good. We began with the music and shot fading to black as the voiceover says "what do you mean?" before fading back in again. However, during feedback we were told that it didn't seem smooth enough and it was suggested that we leave a few seconds before the second track cuts in to create tension. We took this advice but found that it sounded best when the first track fades into the next but a fade to black is used between shots as the voiceover is said.
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